Conservationists should try to help create a viable path to sustainability. It’s not good enough to articulate some grand high goal, and stand back and criticize anyone who doesn’t meet it. That’s preachy, soapbox environmentalism, and it’s not going to solve the problem. It’s fine to talk about ultimate goals, but it’s even better to help fisheries get to the goals. I think too many of my colleagues don’t see the need to create a path to sustainability, they prefer to talk about how high to "set the bar" of sustainability. And many think the most noble thing is to set the bar so high that there isn't one fishery in the world that meets the standard. Those can be fine ideas, but they don't have much practical value.